What is Weekend Drive?
Weekend Drive comes from retrospection, a healthy dose of existentialism, and most importantly, good times. For me, it is more than a brand. It is a place, or rather, a state of mind. Let me explain...
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When I was younger, I traveled in cars with friends quite often. We explored the city and I experienced many things for the first time. As I grew older, weekend drives shares the same importance but evolved into something else. It became a place and time where I could find solace and peace.
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Many of the products you see today are a result of these weekend drives. They also reflect the good times shared with my friends.
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Enjoy!
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TLDR: Picture a warm summer night in a car with friends. You are lounging to your favorite song. I create clothes with that vibe in mind.
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Mid-Century (1950-70) Aesthetic
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We take inspiration with a variety of eras. A prominent feature is mid century magazine print and architecture.
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The 50's was a time of innovative visual success for the automobile industry. During this decade, car manufacturer's weren't afraid to take risks. Designers made cars that they had always dreamed of owning. We stay true to this ideal.
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90's Culture
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Remembered as a time of glamorized adolescence and new beginnings, the 90's marks a decade of nostalgia. Times sure have changed...
